How Social Proof can help you increase your ROI?

Social Proof

Ease and availability of technology coupled with strong resources have made the customer a ruthless decision maker. With Social Media ruling every facet of consumer market, converting a browser or a customer to a “Consumer” is altogether a different ball game. Social proof refers to the way in which familiar social interactions influence a consumer’s view of a particular product or service.  Social Proof is the currency of a successful sale. Social proof, one of Cialdini’s famous six pillars of influence, has become a very important part of selling given the open nature of the web. Read More…


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Create a free website or blog at

Up ↑

%d bloggers like this: